Travel Companion App
Cornell Tech Start-up Studio
Advisors : Bloomberg
Timeline : 3 months
Project Team :
Aliya Ganghi (MBA),
Anita Lyn (Architecture),
Claire Boguslawski (UX/UI)
Kevin Pratana (CS)
Product Studio at Cornell Tech :
What’s the best way to get real-world product development experience?
Develop product ideas that respond to the strategic business needs of companies and organizations.
Product Studio is a mandatory course for all master’s students at Cornell Tech. During the semester, we worked on a team to develop a new tech product in response to a challenge posed by a real company (in our case - Bloomberg). We experienced first-hand how the product development process works in the real world and started to build a product which makes life a little easier and safer.
Our advisors from Bloomberg gave us this Challenge :
How might we help people reduce anxieties when taking public transportations as we re-open cities?
GoPals product narrative :
84% of women around the world experience street harassment for the first time before they are 17 years old. This results in women spending an additional $26-50 per month for a safer commute home. Taking Uber rides is financially unsustainable. GoPal aims to solve the problem by pairing female riders (ages 16+) during their commutes. We want to provide a more affordable and safer alternative to get home. There is safety in numbers.
Parsons Major Studio 2
Timeline : 9 weeks
Project Team : Solo
GoPal as a feature
for Google Maps
After our final presentations at Cornell Tech & at Bloomberg, we realized that it would be difficult to build this platform as we really depend on fast pairing times - which meens we need many users from the start to make this work. So we thought about adding GoPal as a possible feature to an existing app. After the semester and our project with Bloomberg ended, I decided to keep working on it and actually build the prototype with Figma.